An added bonus to the Home Buyers Marketing system is loan officer recruiting. It has actually allowed us to add $91,000 in monthly revenue to our bottom line. The real estate agents that were activated are so excited they are actually helping us recruit loan officers.
Dave H. — President / Owner
As an Owner, I became a Preferred Lender of the Home Buyers Marketing System because of the value it provides my loan officers in their ability to generate relationships with their REALTORS® as a partner as opposed to a vendor. REALTORS® now see us as a partner in a relationship helping them build their business while we build our business. This program allows loan officers to open doors with the REALTORS® that no other system can provide.
Larry T. — Executive Manager
One of the biggest things that we have to solve as leaders in the company is we have to solve the gap on productivity, the gap on recruiting and the gap on retention. This system [HBM] really allows us to be able to solve all three of these things.
Bob S. — Branch Manager
Our lenders have been certified by HBM II to be Contact Conversion specialists for REALTORS®. When working with HBM II, the loan officer and the agent are able to track HBSR enrolled buyers’ online activity and advise those buyers during their education phase, the just looking phase that constitutes 90 percent of a buyer’s timeline when purchasing a home. With this unique team selling approach we work together to get pre-approved buyers to move from cold to warm to hot in a shorter period of time. The system really works!
Mary M. — Producing Branch Manager
Four to five years ago before I worked the Home Buyers Marketing System, I was making $45,000 to $50,000 in commissions working with REALTORS®. As a result of working with Home Buyers Marketing, this year I will close significantly more in commissions probably in the range of $175,000 - $200,000.
Kat E. — Director of Operations
Since becoming a Preferred Lender of Home Buyers Marketing, we are finding that the hot loans come really quick. This week, we had a loan officer enroll somebody into the Home Buyers Scouting Report® that also had a home to sell. We were able to close 1.2 million dollars worth of business and as a lender that translates into about $30,000 worth of profit off of one enrollment.
Leo K. — CEO Chairman
Over the last 12 months, we have established partnership arrangements with approximately 1,000 REALTORS®. This has been through total utilization of the Home Buyers Scouting Report® program. And of those amazingly 50% are new relationships. Now that’s powerful!